by JAK | Dec 6, 2007 | big ideas, culture
Over at Paul’s Reynolds blog there are many wonderful post, however what caught my attention was this one on Digital Strategy. “Day Two – economic/cultural transformation The second day began with a brilliant presentation from Sean McDougall, the...
by JAK | Dec 4, 2007 | crmthinking, general business
There was an extraordinary news item a few months ago in Sydney. An accounting firm there decided to cull some of the less profitable clients and came badly unstuck. When they sent out communications to those ‘unwanted’ clients some of their more valuable...
