thinking: relating- celebrating :-)

by Jason Kemp
myimage9
  • Home
  • Contact
  • About
  • Products
  • Top 10 Posts
  • Ethos
  • Portfolio
  • Campaigns
  • Services

WordPress as a Platform

15 06 2009

For the past 3.5 years I have been using WordPress to power this blog and also as a content management framework for a whole series of other websites that I develop and/or manage in some way.

Ironically I haven’t posted specifically on the WordPress publishing platform until now. One of my key activities to to assist brand owners with online marketing and fairly often we need to revisit their existing website to reposition their content in a more marketing friendly way.

Over the next few weeks I will post a series on the best use of WordPress for websites starting from today.

“WordPress is a state-of-the-art publishing platform with a focus on aesthetics, web standards, and usability. “

If you visit the main wordpress.org site which is the home to self-hosted version you can view the full range of options and extensions. The first point that most people notice is the 5 minute install.

Adam Purcell from Newcastle, NSW, released a how to video last week on the 5 minute WordPress install including an installation of New Zealand’s very own WP -eCommerce Plugin. It’s a demo not a tutorial though but it does give a fast summary.

I wrote a comment along these lines. This is the kind of background I often use to explain some of the WordPress process for new users.

———

Thanks for this Adam. Of course in a real life scenario there is a bit of finishing off to do on the site. WP-eCommerce has a whole range of configurations and extras that can be added. Best point for me is that it already has pre-built code for most of the popular payment gateways.

Another big plus is for music you can link back to iTunes store but still direct traffic through your own branded website.

Most users would set-up a few more plug-ins to add various functions. For example SEO and maybe navigation , bookmarking, contact form, Twitter and backup plugins. best way to think of a plugin is like a mini application. They are similar to those used on iPods or Facebook but can also be very simple widget style add ons.

Choosing the right plugin can take longer as many of them overlap and some are better than others. Still you can see how many downloads there and been and the big ones are into the 100,000+ level. Always useful to check the stats and user feedback.

WP-eCommerce for example is showing 169,109 downloads (now 174,262! another 5,000 in a few days.)

On the design side very few users would keep the theme “as is”. At the very least most users would want to add logos, change colours and shades to match their own branding. Almost certainly you would want to change font sizes and styles. Changing this is done via CSS (stylesheet)which is like a design filter or interpreter that you view the underlying website data through.

Some themes have options to say – swap out the header panel or icon sets. You can also commission a designer to build a theme to match existing brand assets. Besides design skills they need to be able to work with CSS and PHP to build the theme set.

In the early days choosing a theme that is closest to your existing design is a way to save time and speed up the roll-out of a WordPress based site.

WordPress is now 6 years old now and there are still many website users who are surprised to find out that it can replace most of the content managed system around and it’s very simple to use.

The video had over 5000 views in 36 hrs.

Tune in over the next few weeks as I summarize thoughts about Themes and Plugins and provide examples of new ways to use WordPress.

Popular Posts:

  • Wordcamp Australia
  • The 10,000 hours rule
  • NZ Ted Fellow 2009
  • What Is CRM Used For?
  • Electric Futures


Similar Posts:

  • Choosing a Great WordPress Theme
  • WordCampNZ Plugins
  • Making Sense of WordPress Plugins
  • Video State of WordPress
  • WordCampNZ 2010 Some Personal Thoughts

Share and Enjoy:
  • Twitter
  • Facebook
  • del.icio.us
  • StumbleUpon
  • Technorati
  • Google Bookmarks
  • LinkedIn
  • email
  • PDF
  • Posterous

Looks like you have visited before, you may want to subscribe to my RSS feed. Thanks again

« Creating Value on Twitter Rise of Social Capital and Media Activism »


Actions

Informations

  • Date : 15 June 2009
  • Categories : WordPress

4 responses to “WordPress as a Platform”

20 07 2009
Adam Purcell (22:58:47) :

Hey Jason,

Thanks for the review :-D

As I mentioned on WordPress.TV… this was a demonstration and not a tutorial… of course there is a lot more you would want to do to any given WordPress install.

21 07 2009
JasonK (07:44:22) :

Thanks Adam,

It was a fairly high speed demo at that :)

15 06 2009
dialogCRM (16:44:00) :

Just posted some notes on WordPress as a Platform http://bit.ly/IwwxQ

This comment was originally posted on Twitter

26 06 2009
nzwebwoman (09:39:36) :

RT @dialogCRM WordPress as a Platform – http://bit.ly/IwwxQ
{Good introduction to WordPress}

This comment was originally posted on Twitter


This blog

  • thinking - & ideas into action
  • relating - customer alignment
  • celebrating - excellence

 Subscribe in a reader

View Jason Kemp's profile on LinkedIn   Techorati Profile

Get TEDxtra from REMO General Store

Google this site

Popular Posts

  • Wordcamp Australia
  • The 10,000 hours rule
  • NZ Ted Fellow 2009
  • What Is CRM Used For?
  • Electric Futures
  • Elections 8 Tribes Style
  • Creative Banking is not an Oxymoron
  • Rise of Social Capital and Media Activism
  • Choosing a Great WordPress Theme
  • TED Conference 09
  • Intensive Dairy Farming
  • Newspapers & Business Models
  • Video State of WordPress
  • How to Survive Peak Oil by Acting Locally – 7 ways
  • Making Managing Or Both?

Similar Posts

  • Choosing a Great WordPress Theme
  • WordCampNZ Plugins
  • Making Sense of WordPress Plugins
  • Video State of WordPress
  • WordCampNZ 2010 Some Personal Thoughts

Recent Comments

  • dialogCRM on TEDx Sydney Nigel Marsh
  • justINvitallink on TEDx Sydney Nigel Marsh
  • dialogCRM on Brett Solomon of Accessnow
  • dialogCRM on Brett Solomon of Accessnow
  • dialogCRM on The evolution of venture capital
  • dialogCRM on The evolution of venture capital
  • nzwebwoman on New media live tweeting for UnitecFTF
  • eventsonfire on New media live tweeting for UnitecFTF
  • estateofflux on New media live tweeting for UnitecFTF
  • dialogCRM on New media live tweeting for UnitecFTF

Recent Posts

  • I haz a dream
  • TEDx Sydney Nigel Marsh
  • Brett Solomon of Accessnow
  • The evolution of venture capital
  • New media live tweeting for UnitecFTF
  • WordCampNZ Plugins
  • Thinking is What I Do
  • WordCampNZ 2010 Some Personal Thoughts
  • 500 Million in sight
  • Making Sense of WordPress Plugins
  • WordCamp San Francisco 2010
  • Improving Government by Waking Up
  • The Witless Economy
  • Intensive Dairy Farming
  • Milk, Melbourne and Milford Sound

Follow Me on Twitter

  • Sunshine in Westmere (@ Westmere School) http://4sq.com/9iiuCR 40 minutes ago
  • @cre8d 1996 called they want this site back :) 15 hours ago
  • @anthonycole very cole ( i mean cool :) 15 hours ago
  • @Giapo no worries :) 15 hours ago
  • With @Jayson_Bryant & @thewineguy (@ Mondial Cafe & Bar w/ @thewinevault) http://4sq.com/4B8eEJ 15 hours ago

Email Notification

Enter your email address:

Delivered by FeedBurner

Categories

  • applications (11)
  • big ideas (68)
  • blogging (2)
  • crmthinking (14)
  • culture (48)
  • development (9)
  • general business (22)
  • idealog (13)
  • industry futures (42)
  • online marketing (10)
  • TED (17)
  • TEDx (2)
  • this blog (8)
  • WordPress (8)

SEO Book –

Adsense

Archives

Custom Search

Google
Custom Search

We like these

REMO General Store

Fishpond



www.fishpond.co.nz

Blogroll

  • Andrew Dubber
  • Back in 15
  • Big Ideas
  • ChangeThis
  • Creative Generalist
  • Dave McClure (500hats)
  • David Cowan
  • David MacGregor
  • David Strahan
  • Dilanchian Lawyers & Consultants
  • Humans
  • Idealog Magazine
  • Ion Valaskakis
  • Kevin Kelly
  • Luke Hurley
  • Making Sense of Social Media
  • Mecca Commercialisation
  • Michael Sampson
  • Paul Graham
  • Paul Reynolds
  • Ross Dawson
  • Russell Brown
  • Sustento
  • Suzanne Kendrick
  • Triple Crunch
  • WordCampNZ

Tags

business advice copyright creative commons creative generalist creativity customer capital David Cowan DRM economics education energy policy Environment FaceBook finance flow Jamie Wheal Kevin Kelly law legal practice media media futures Microsoft mind/body music Noric Dilanchian online marketing politics practical advice Prince products as a service public policy Sean Gourley Share valuation Sir Ken Robinson social media Swine Flu TED TED Conference Teducation Telecommunications training twitter wordcamp WordPress Zeitgeist Europe 2008

Meta

  • Log in
  • Entries RSS
  • Comments RSS
  • WordPress.org


rss Comments rss valid xhtml 1.1 design by jide powered by Wordpress get firefox