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Products / WordPress Websites

Every website is different however many of the core elements are the same “under the hood”. In general the difference between a vanilla site and a more customised one comes down to the custom sites having more specialised functionality.

Ultimately most site building processes go through a series of iterations. Each version takes time even if it is just one element that is being tweaked. When building sites we can build to a budget but what that really means is that we cover the basics and then only the most important components until our allocated time has run out.

In simple terms the difference between a vanilla edition WordPress website and the more advanced versions is that more time (and more skills) are made available to customise each part of the site.

Getting from a concept to a fully executed version that you like may involve multiple iterations and on occasion even rework or experimental options. We may work from mockups and wireframes but only for the larger projects but for smaller ones it may be the proverbial “sketch on a napkin”.

The table below is indicative only so that we have some baselines as talking points. Think of it as a kind of menu to use as a checklist. In any case for the Silver & Gold editions (and above) we would detail out which extras are included in the project plans.

  • choose your project size

  • WordPress installed on Dev serverFull CMS - prototyping liveWordPress installed on Dev server
  • WordPress ThemeWordPress Theme
  • PluginsPlugins
  • Number of Pages*Guideline onlyNumber of Pages
  • Brand Elements / Design*Use ExistingBrand Elements / Design
  • Versions of websiteIterations of copy as supplied + alternative layoutsVersions of website
  • Information ArchitectureInformation Architecture
  • Media TypesMedia Types
  • Project ManagementProject Management
  • Training & OrientationTraining & Orientation
  • Go Live - move to Production server*Hosting is an extraGo Live - move to Production server
  • Security & BackupsSecurity & Backups
  • Ongoing website ServicesOngoing website Services
  • Search Engine OptimisationS.E.OSearch Engine Optimisation
  • choose your plan

  • $1500

    per project

  • WordPress installed on Dev serveryes
  • WordPress ThemeBasic Theme Selection
  • PluginsCore Set as recommended
  • Number of Pages10
  • Brand Elements / DesignAdapted from existingLogo & Colours, Fonts
  • Versions of website*Guideline only3-5
  • Information Architecture*includes multiple page layoutsBasic Menu structure
  • Media Types* e.g. video likely off video serviceText, Images, Video, Audio
  • Project ManagementBasic Lists
  • Training & OrientationBasic Training
  • Go Live - move to Production serveryes
  • Security & BackupsBasic service
  • Ongoing website Services* Contract rateAs required - updates for 3 mths
  • Search Engine OptimisationSEO Plugins
  • Silver

  • $2600

    per project

  • WordPress installed on Dev serveryes
  • WordPress ThemeMore Themes + Some Config option
  • Pluginse.g. special function pluginsCore + Extras
  • Number of Pages50
  • Brand Elements / DesignAdapted from existingLogo & Colours, Fonts
  • Versions of website*Guideline only5-10
  • Information Architecture*includes multiple page layoutsLikely advanced menus
  • Media Typese.g. Images from image libraryText, Images, Video, Audio
  • Project ManagementProject Plan
  • Training & OrientationMedium training
  • Go Live - move to Production serveryes
  • Security & BackupsRecommended options
  • Ongoing website Services* Contract rateAs required - updates for 6 mths
  • Search Engine OptimisationSEO Plugins
  • Gold

  • $4000+

    per project

  • WordPress installed on Dev serveryes
  • WordPress ThemeTheme + Customisations
  • Pluginse.g. special function pluginsCore + Extras
  • Number of Pages100
  • Brand Elements / Design* e.g. bannersMay include extra Design
  • Versions of website*Guideline only10-20
  • Information Architecture*includes multiple page layoutsAdvanced menus
  • Media Types*e.g. May include custom video sliders etc.Text, Images, Video, Audio
  • Project ManagementMedium level project plan
  • Training & OrientationFull training plan
  • Go Live - move to Production server*Server may be advancedyes
  • Security & Backups* Managed hosting likelyRecommended options
  • Ongoing website Services* Contract rateUpdates for 12mths
  • Search Engine OptimisationSEO Plugins
  • Platinum

  • $6500+

    per project

  • WordPress installed on Dev serveryes
  • WordPress ThemeFully custom theme
  • Pluginse.g. custom developed for projectCore + Custom Plugins
  • Number of PagesGuideline only - can be unlimited500
  • Brand Elements / Design* e.g. banners, adsMay include extra Design
  • Versions of website*Guideline only20+
  • Information Architecture*includes multiple page layoutsCustom content types & Custom Menu
  • Media Types*e.g. May include photoshootText, Images, Video, Audio
  • Project ManagementAdvanced project Plan
  • Training & OrientationSpecialist Training
  • Go Live - move to Production server*Server may be advancedyes
  • Security & Backups* Managed hosting likelySpecialised services
  • Ongoing website Services* Managed site - Monthly contractUpdates & Upgrades - 18 mths
  • Search Engine OptimisationAdded SEO ServicesSEO Plugins

Please note: These edition pricing models will be adapted to your project and we often have to work backwards from a set budget. In that case we would agree on the top priorities and do as much of the list as the time allocation will allow. The list does not include everything we might do but it aims to cover off all of the key topics we will need to discuss. All prices mentioned are excluding GST and are indicative only until we confirm the project scope with you in writing.

We often work with specialist designers, photographers, videographers, copy writers and hosting companies to customise your website exactly the way you want it.

For any of the creative elements the best way to get results is to work to a budget and limit versions. For example you may need some great well lit photos for the site. We can use an image library but it is usually better to have a photographer come in for a live shoot and get photos of your actual staff.

We have worked on some magazine style content sites and sourcing content should not be underestimated. We recommend a separate content budget for the larger projects as this can be almost open ended.

To build a robust site there is typically a threshold of time and software. We can build in stages if need be and especially for larger projects that is always recommended.

In every case a WordPress site can be almost unlimited in the size and range of its content. However if you are planning a large scale site we can scale up our team to suit.

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